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Business Vocabulary in Use

مشاهده بزرگتر عكس

Business Vocabulary in Use

Business Vocabulary in Use

  (انتشارات جنگل)

 

قيمت فروش : 28,000ريال 

فروش با تخفيف ويژه براي مدتي محدود : 25,200 ريال ( 10 درصد تخفيف) سفارش اين کتاب - Business Vocabulary in Use

           مشاهده فهرست مطالب این کتاب

محصول كشور : ایران 

 Business Vocabulary in Use, a new addition to the best selling English Vocabulary in Use titles, is suitable for intermediate and upper intermediate level learners of business English.
Primarily designed as a self-study reference and practice book, it can also be used for classroom work.

The book covers a wide range of business topics including jobs, people and organisations, production, marketing, finance and the economy and business culture.
Business skills covered include meeting, negotiating and presentations.

تعداد صفحه:

172

 

نوبت چاپ:

1

 

 

قطع:

وزیری

 

نویسنده:

بیل ماسکول

 


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فهرست مطالب این کتاب

 JOBS, PEOPLE AND ORGANIZATIONS

- Work and jobs

- Ways of working

- Recruitment and selection

- Skills and qualifications

- Pay and benefits

- People and workplaces

- The career ladder

- Problems at work

- Managers, executives and directors

- Businesspeople and business leaders

- Organizations 1

- Organizations 2

PRODUCTION

- Manufacturing and services

- The development process

- Innovation and invention

- Making things

- Materials and suppliers

- Business philophies

MARKETING

- Buyers, sellers and the market

- Markets and competitors

- Marketing and market orientation

- Products and brands

- Price

- Place

- Promotion

- The internet and e-commerce

MONEY

- Sales and costs

- Profitability and unprofitability

- Getting paid

- Assets, liabilities and the balance sheet

- The bottom line

- Share capital and debt

- Success and failure

- Mergers, takeovers and sell-offs

FINANCE AND THE ECONOMY

- Personal finance

- Financial centers

- Trading

- Indicators 1

- Indicators 2

DOING THE RIGHT THING

- Wrongdoing and corruption

- Ethics

PERSONAL SKILLS

- Time and time management

- Stress and stress management

- Leadership and management styles

CULTURE

- Business across caltures 1

- Business across caltures 2

- Business across caltures 3

TELEPHONE, FAX AND EMAIL

- Telephoning 1: phones and numbers

- Telephoning 2: getting through

- Telephoning 3: messages

- Telephoning 4: arrangements

- Faxes

- Emails

BUSINESS SKILLS

- Meetings 1: type of meeting

- Meeting 2: the role of the chairperson

- Mettings 3: points of view

- Metting 4: agreement and disagreement

- Meeting 5: discussion techniques

- Presentations 1: preparation and introduction

- Presentations 2: main part

- presentations 3: closing and questions

- Negotiations 1: situations and negotiators

- Negotiations 2: preparing

- Negotia tions 3: furthering negotiations

- Negotiations 4: difficulties

- Negotiations 5: reaching agreement


Business Vocabulary in Use -


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